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The Foundational Thinking book contains 26 individual insights and we've created a series of 26 short videos that unpack the foundational thinking behind each of them. ACCESS THE EDGE-INSIGHTS VIDEO GALLERY
WHERE EDGE INSIGHTS COME FROM
We are constantly immersed in deep discussions with startups and disruptive thinkers in health. They have a genuinely fresh view on how the forces of disruption are unfolding, and rich exposure to their ‘edge-thinking’ inevitably sparks fresh insights. Our first priority to is distill these learnings into actionable insights for our clients and members, but some of these EDGE-INSIGHTS can be applied more broadly. We think it’s really important to share these, so once per year we distill the learnings that apply for all health innovators into a book of Foundational Thinking that we release, along with a supporting video series, at no charge.
To be clear, these aren’t our insights… they belong to an amazing group of entrepreneurs devoting their heartbeats to bringing meaningful innovation to health. We’re deeply grateful for the opportunity to understand their perspective, and for the chance to share some of these EDGE-INSIGHTS with health innovators everywhere.
WHY EDGE-INSIGHTS MATTER
EDGE-INSIGHTS are unique and in our view, critically important for health organizations, not because they are radically new, but because they provide a glimpse into the foundational thinking of the very group that aims to bring disruptive innovation to the health space. It’s a genuinely fresh perspective, well worth tapping into if you have an interest in innovation in health.
WHO BENEFITS FROM EDGE-INSIGHTS?
Anyone interested in innovations in health should invest a bit of time to tap into EDGE-INSIGHTS because it’s a genuinely fresh perspective that helps stress-test foundational assumptions and spark fresh insights... the 'first step' on the path to meaningful innovation.