PLANS

FIRSTEP makes it easy for health organizations to discover new growth opportunities by seeing disruptive forces through the lens of startups and edge-innovators. It's a genuinely fresh perspective and the insights that emerge can be profound.


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WHAT WE OFFER

We select key areas of innovation in health, and we do DeepDive's to uncover the foundational thinking of some of the most promising startups and edge innovators focussed on those areas. Our job is to tease out actionable insights for our enterprise clients.

We offer several ways for your organization to tap into EDGE-INSIGHTS, from light exposure to full immersion.

ENTERPRISE BENEFITS

Assumptions are challenged, perceptions shift, and fresh insights spark new opportunities for growth, innovation and investment.

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4 THEMES

We focus on 4 themes driving disruption in health:

HEALTH ORG’S OF THE FUTURE – Exploring how digitization is most likely to alter healthcare delivery and the organizations that provide it over the next 3 to 5 years.

CONSUMER HEALTH – Exploring how apps and services that give consumers control over their health and wellness jobs are most likely to unfold over the next 3 to 5 years.


PLATFORMS IN HEALTH – Platforms are disrupting a wide range of industries, but health has numerous unique attributes, so we’re exploring how digital platforms in Health, Wellness & Betterment are most likely to unfold over the next 3 to 5 years.
 

PRECISION HEALTH – Exploring how the inclusion of an individual’s genotype, phenotype, environment & behavior will impact Health, Wellness & Betterment analysis and recommendations over the next 3 to 5 years.


DEEPDIVE'S

Within each THEME we identify specific areas of innovation (topics) that have the greatest potential to disrupt established health organizations, and we immerse ourselves in the foundational thinking of the most disruptive startups & innovators that we can find focussed on that specific topic. 

Our track record for attracting some of the most compelling edge-thinkers in health (and a 100% referral score from the CEO’s who have participated).

 

REAL-TIME vs. DISTILLED
FIRSTEP clients have several ways that they can participate in individual DeepDive's:

CURRENT DEEP-DIVE TOPICS

In Progress (openings available)
Platforms in Health
Consumer Health

Complete (Distilled Opportunities)
Precision Health
Pharmacogenomics

Starting Soon (limited openings)
Health is Moving to the Community

REQUEST MORE INFO

BESPOKE

If there is a topic that’s particularly critical to your organization, but isn’t on our current schedule, we offer a bespoke service, customizing a DeepDive exclusively for your organization. This is particularly valuable when you have a need to exclude your competitors from the insights gained. LEARN MORE

FULL IMMERSION - participate in all of the Innovator Sessions for a DeepDive topic before developing your internal thesis and conducting an 'edge-test' on your existing strategy & execution plan.
(see detailed description below)

DISTILLED - get exposure to all of the learnings from a DeepDive, but do it through a compressed set of briefings rather than attending every session.  
(see detailed description below)

ANNUAL EVENT - rather than go deep on a single topic, some folks prefer to tap into the whole year's worth of DeepDive learnings by attending the EDGE-INNOVATOR event at the beautiful Whistler Resort. In addition to an exclusive learning and networking experience, you'll also receive a regular briefing of emerging insights through our monthly webcasts, videos and podcasts - a low cost way to tap into fresh thinking in health innovation.  LEARN MORE

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FULL IMMERSION

When a DeepDive topic is critical to your strategy, the best option is full immersion, participating directly in all of the startup / innovator sessions so you’re a part of the rich discussions around a huge range of disruptive forces. You’ll receive all of the participant outputs (thesis etc.), EDGE-INSIGHTS and the FIRSTEP Thesis, as well as an investment briefing for the VC folks. Based on those learnings, we’ll work with you and your team to develop a formal thesis for your organization, and to identify new opportunities as well as areas of your existing strategy that may require course correction.

Note - DeepDive participants also receive a 1-year membership, so you’ll also benefit from EDGE-INSIGHTS that emerge from other DeepDive topics.
REQUEST DETAILS & PRICING

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DISTILLED BRIEFINGS

If you are unable to participate in all of the theme sessions, either because of time constraints, or because the theme has already completed, you may want to consider a ‘distilled’ experience. You’ll be briefed on the foundational thinking of all of the edge-innovators who participated, along with all edge-insights and our formal thesis on the DeepDive topic. Based on those learnings, we’ll work with you and your team to develop a formal thesis for your organization, and to identify new opportunities as well as areas of your existing strategy that may require course correction.

Note - DeepDive participants also receive a 1-year membership, so you’ll also benefit from EDGE-INSIGHTS that emerge from other DeepDive topics.
REQUEST DETAILS & PRICING


ANNUAL MEMBERSHIP

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If none of our DeepDive topics is a direct fit for your strategic priorities, but you’d like to stay tapped into EDGE-INSIGHTS around health innovation, an annual membership may be for you. It’s the most efficient (time & cost) way we know for health innovators to tap into edge-thinking on the forces of disruption.

FIRSTEP members do not participate directly in the DeepDive sessions, but they do attend the annual EDGE-INNOVATOR event at the beautiful Whistler Resort. In addition to an exclusive learning and networking experience, members also receive a year's worth of receive regular briefings (video and/or audio) where we share edge-thinking & insights as they arise (typically monthly). REQUEST DETAILS & PRICING


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FREE EDGE-INSIGHTS Not quite ready for full immersion into edge-thinking in health?  Check out our free opportunities to tap into a wealth of EDGE-INSIGHTS that'll push your thinking on the forces of disruption shaping health innovation.


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ATTENTION STARTUPS


If your innovative new offering is a fit for one of our current DeepDive's, you may qualify to participate at no charge. LEARN MORE